How to Handle Customer Success in the World of Social Media
Customer service is not a department, it is everyone’s job!
Our customers are the lifeline of our business. There are moments when we must pause and take the opportunity to rethink the business process in a way that benefits our customers as well as us. We should be able to empower teams so that every decision starts and ends with the success of our customers. When done correctly, customer success can become the ace card that fuels massive growth.
It goes without saying that businesses must thank their customers time & again for the following reasons:
• When someone becomes our customer, he/she places their trust in our company or brand
• A customer who purchases our product or makes use of our service is giving us an opportunity to be of service to them
• It is only because of customers that we stay in business and earn profits
It is vital to understand that customers are not interested in any gimmicks; rather they are interested in having a completely satisfying experience at minimum effort. Hence, we have got to invest time to interact with our customers and learn about their requirement and experiences using our products and services. The idea is to provide a unique and personalized experience to our customers so that they know we are paying more attention to them. This will drive positive results; improved customer retention, lower customer acquisition cost, more upsells, cross-sells, etc.
What is in it for us?
Having a fruitful interaction with a customer that ends on a positive note has a far-reaching effect. It not only makes our customers happy but also recharges us with positive feelings and energy. We carry the same vibe forward through the day in our interactions with family, colleagues & even strangers who we meet randomly.
Why not create such beautiful moments for our customers and everyone around us? It costs us nothing but brings about so much happiness, positivity and customer success.
I am a firm believer that incredible customers and partners make for a strong foundation of growth. We at WarmOven are very proud of the positive impact and happy moments our brand creates by delivering freshly baked cakes to thousands of customers across Bangalore & now even Hyderabad & Pune. The icing on our cake has always been to serve our customers with not just excellent but legendary customer service.
On behalf of everyone at WarmOven, we thank each and every one of you for your valuable support and feedback. Cheers
‘A Satisfied Customer is the Best Business Strategy of all’
Author, How to Win Customers and Keep Them for Life
